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How to Generate More Leads Through Content

Content marketing is blowing up and your program should consist of more than just 1 blog post per week. With 90% of marketers utilizing content marketing, chances are you are too. But, could the lead gen aspect of your strategy be better? One study revealed that content marketing generates three times more leads than traditional

How to Fix a Broken Content Marketing Program

Have you seen your content marketing strategy losing its effectiveness? This is a problem for many marketers as the internet is saturated with content giving consumers a lot to choose from. Or maybe your content marketing was pieced together without proper research and planning and is not producing the results you had hoped. Whatever the

10 Ways for B2B Marketers to Use Instagram

Many B2B marketers think that Instagram is only viable for B2C brands. But, this post is here to show you that there are strategic ways that B2B brands can use Instagram to power their brands. Many B2B marketers don’t put enough time, if any, into their Instagram strategy. It’s actually a pretty common myth that